Event management carries with it some inherent challenges. It therefore pays to be truly mindful of some helpful practices to carry out your tasks well. If you are currently frustrated with some work processes as you work with your team, here are four tips that may help you revolutionise the event planning process:
- Invest in event technology.
It’s time that you move on with current trends and invest in different types of event technologies. As times change, so do the needs of your attendees. It is important to adapt a modern take on event planning. Paper-based work is a thing of the past since almost all work processes can now be automated and done through a computer. There’s no reason for you to maintain rigorous processes like registration, ticketing, and check-in on paper – especially if you are organising big events.
- Design a highly effective event website.
The use of an event website is one of the best practices for event organisers. An event website practically makes your event accessible to anyone and anywhere for so long as he or she can access the internet through a browser. Registration and ticketing software can also be integrated to the event website for attendees to make up their mind in a matter of minutes. In the past, registrations and ticket payments had to be processed in offices or through snail mail. This was not only cumbersome, it could have taken days to process ticket confirmations for events with an international attendance.
- Ask for feedback from attendees after the event.
It is always helpful to assess the performance of your event from the viewpoint of your attendees. It is important that you invest some time and resources to make post-event surveys possible. Try to research and create an instrument that would objectively measure the different aspects of your event. To encourage attendees to fill out a post-event form or survey, you may try giving some incentives since this is a process that is mostly shrugged off by attendees. For example, you may raffle out a prize to a random person who has answered the survey.
In Conclusion
While there are many other tips that you may be helpful, it is important that you always zero in on the experience of your attendees. Put their engagement and experience above everything else for them to be truly satisfied after your event. This will also encourage them to come back to all your future events since they know the type of effort you put in to make your events a success. After all, quality event management can always be appreciated.
If you are particularly interested in investing in mobile applications, try to research on the event app.
